Livvy Dunne’s Next Chapter: Post-Gymnastics Career and New Ventures
With her LSU gymnastics career now behind her, Livvy Dunne is stepping confidently into a new chapter. She’s blending athletic legacy, personal branding, and a healthy dose of entrepreneurial ambition.
The 21-year-old influencer, model, and former NCAA champion already stands as a multimillion-dollar brand name. As she transitions away from collegiate competition, she’s focusing on helping other female athletes build their own platforms.
Newsday reports that Dunne’s next phase is about empowerment, education, and expanding her influence beyond the gym floor. Her story weaves together resilience, innovation, and a fresh take on what it means to be an athlete in the age of social media.
From LSU Gymnastics Star to Global Influencer
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Dunne’s rise to fame started long before TikTok made her a household name. As a standout gymnast for LSU, she helped lead the Tigers to the 2024 national championship and earned the respect of fans and competitors alike.
Her impact stretched far beyond the balance beam. With over 13 million followers across TikTok and Instagram, she turned her athletic career into a powerful personal brand that resonates with millions of young fans.
She dedicated herself to both sport and content creation, becoming one of the most recognizable faces in collegiate athletics. Through partnerships with brands like Nautica, Crocs, and Sports Illustrated, Dunne became the highest-paid female college athlete, pulling in more than $4.1 million in NIL (Name, Image, and Likeness) deals.
That number highlights her business sense and shows how she’s become a trailblazer for athlete entrepreneurship in this new era.
Building a Blueprint for the Next Generation
Now that her competitive gymnastics days are over, Dunne’s focus has shifted toward education and mentorship. Alongside her sister and manager, Julz Dunne, she recently spoke at AthleteCon, a two-day event designed to help college athletes understand how to monetize their personal brands.
The conference, organized by AthleteCon CEO Sam Green, brought together over 100 athletes and reps from major social media platforms like TikTok, Snapchat, and Meta. Green called Dunne “the blueprint” for NIL success—a sentiment that captures her influence across sports and influencer culture.
The Dunne sisters shared insights on turning creativity into opportunity, encouraging athletes to see themselves as creators, not just competitors. Their message? In today’s digital economy, every athlete can become a brand in their own right.
Empowering Athletes Through Knowledge
Empowerment sits at the heart of Dunne’s message. She wants young athletes to realize they’re more than their sport—their voice, story, and individuality are real assets.
During her talk, she emphasized curiosity, networking, and consistency as keys to success in the NIL world. Her advice to “keep posting” reflects her belief that authenticity and persistence matter for building an engaged audience.
By sharing her own journey—including the challenges of juggling academics, training, and content creation—Dunne offers a realistic perspective on thriving in today’s fast-paced digital world. She’s felt the stress of managing multiple responsibilities, even recalling moments of burnout during her LSU years.
Still, she persevered and now turns those experiences into lessons for others.
Redefining NIL and the Athlete’s Role in Media
The NCAA’s NIL policy, introduced in 2021, changed the landscape of college sports forever. For the first time, student-athletes could profit from their name, image, and likeness, opening doors to brand partnerships and entrepreneurial ventures.
Dunne quickly became one of the most visible faces of this movement. She showed what’s possible when athletes take control of their own narratives.
She aligns with brands that match her personality and values, keeping things authentic while building a sustainable business model. Her approach stands apart from the idea that NIL deals are just transactional; she treats them as partnerships built on creativity and mutual respect.
The Wild West of NIL
Dunne has called the early days of NIL “the wild West”—a pretty accurate way to describe a rapidly evolving industry with barely any rules. Navigating that landscape took adaptability, business instinct, and a willingness to learn.
She credits her success to staying curious, asking questions, and keeping trusted advisors like her sister Julz close. As more athletes jump into the NIL space, Dunne’s experience serves as inspiration and instruction.
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She’s shown it’s possible to balance athletic excellence with business growth, and that personal branding doesn’t have to mean sacrificing authenticity.
Life After Gymnastics: What’s Next for Livvy Dunne?
Although Dunne has officially retired from collegiate competition, she’s not stepping out of the spotlight. In fact, she’s just getting started.
She’s hinted at several “really cool opportunities” on the horizon, suggesting her next moves will keep blending creativity, business, and media. Whether she expands her modeling career, launches new brand partnerships, or develops educational programs for athletes, Dunne’s future looks as dynamic as her past.
Her relationship with Pittsburgh Pirates pitcher Paul Skenes—another LSU standout—has also drawn attention, but Dunne stays focused on her professional goals. She manages to balance public life and personal growth, which makes her a compelling figure in modern sports culture.
Continuing to Inspire and Innovate
What sets Dunne apart is her commitment to innovation. She doesn’t just want to succeed; she wants to redefine success for others.
By sharing her story and using her platform to lift others up, she’s helping reshape how people see female athletes—not just as competitors, but as creators, entrepreneurs, and role models. Her message hits home across generations: “Don’t just consume—create.”
It’s a call to action for athletes and fans alike to own their stories and dig into the possibilities that digital media offers. Dunne keeps embodying the spirit of progress and empowerment that defines the modern athlete.
The Legacy of Livvy Dunne
Livvy Dunne’s journey from gymnast to global influencer is more than just a story of fame. It’s a real look at how passion, strategy, and a bit of authenticity can come together and actually matter in the long run.
Her influence goes way past social media numbers or big sponsorships. She’s out there helping people see their own potential, which is honestly pretty inspiring.
Through her work, Dunne shows that your athletic identity doesn’t have to disappear after you stop competing. It can grow, shift, and maybe even spark something new in others.
In today’s world, where sports, media, and business all kind of mix together, Livvy Dunne stands out as someone who’s taken charge of her own story. She’s proof that when talent meets vision, athletes can really shape what comes next.